GlossaryTechnical SEO
Internal link
An internal link points from one page on your site to another. It helps visitors navigate and helps search engines find and weigh your pages.
An internal link connects two pages on the same website. Navigation menus, footers, related article lists and links in body text are all internal links. They guide visitors and give crawlers a route to every page.
They also shape how importance flows around your site. Pages with many internal links from strong pages tend to be seen as more central. Descriptive anchor text helps people and search engines understand what the target page is about. You control internal links fully, which makes them one of the easiest wins in SEO.
Practical point: link to your most important pages from relevant articles, use clear anchor text, and don't bury key pages several clicks deep. When you earn a backlink to one page, link from it to the pages you want to support. Find orphan pages and give them links.
Links you can check.
Every link we place comes with a receipt. The free link plan shows the pages worth pushing and what the links would cost.