GlossaryContent
YMYL
Also called: Your Money or Your Life
YMYL pages cover topics that can affect a person's health, finances, safety or wellbeing, so Google holds them to a higher quality standard.
YMYL stands for Your Money or Your Life. It describes pages where bad information could cause real harm, such as medical advice, financial guidance, legal topics, safety, and news on major civic matters. Google's rater guidelines apply stricter standards to these.
Google says it takes extra care ranking this kind of content, and trust matters most. That means accurate, well sourced pages from people or organizations with relevant expertise. A blog post giving drug dosage advice with no author or sources is a poor fit, however well it's optimized.
Practical point: if your site touches YMYL topics, have qualified people write or review the content and say so on the page. Cite primary sources, keep pages up to date, and be clear about who is behind the site. Be careful where you earn links, since the standard of the sites linking to you reflects on you.
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