GlossaryAI search
AEO
Also called: Answer engine optimization
AEO is optimizing content so answer engines, from AI assistants to featured snippets, can find it, understand it and quote it accurately.
AEO stands for answer engine optimization. It covers the work of making your content easy for systems that give direct answers to use, such as voice assistants, featured snippets and AI chat tools. The aim is to be the source of the answer.
In practice, it overlaps heavily with good SEO. Clear questions and direct answers, accurate facts, well organized pages, sensible structured data and a site that's trusted all help. The name is new and the methods are still being tested. Be cautious of claims that guarantee being cited.
Practical point: write the question as a heading, answer it plainly in the first sentence or two, then add detail. Keep facts consistent across your site and profiles. Check how AI tools describe your brand and correct what's wrong at the source. Measure by checking real prompts regularly, since results shift.
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